{"id":477,"date":"2016-02-10T13:32:35","date_gmt":"2016-02-10T12:32:35","guid":{"rendered":"https:\/\/www.tourradar.com\/days-to-come\/?p=477"},"modified":"2019-04-11T13:07:30","modified_gmt":"2019-04-11T12:07:30","slug":"a-tradition-of-love-valentines-day","status":"publish","type":"post","link":"https:\/\/www.tourradar.com\/days-to-come\/a-tradition-of-love-valentines-day\/","title":{"rendered":"Traditions of Love on Valentine’s Day"},"content":{"rendered":"

Red roses, proposals, superstitions – and a thousand paper cranes: Mira Shin explores how Valentine’s Day is celebrated around the world.<\/em><\/p>\n

In anticipation of the world\u2019s best-known lovers\u2019 occasion, Valentine\u2019s Day, the ubiquitous symbols of love abound – with roses, chocolates, cupids and red hearts adorning the retailers and leisure establishments in many parts of the world. \u00a0So how did all this excitement over Valentine\u2019s Day start and how do people in different parts of the world celebrate love, Valentine\u2019s Day or not?<\/p>\n

Valentine’s day around the world<\/h2>\n

We uncovered two prevailing theories for the origin of Valentine\u2019s Day from The National Geographic<\/a> – one quite raucous and another more romantic. Like Halloween, some scholars claim that Valentine\u2019s Day may have its root in pagan festivals, Lupercalia, celebrated annually in ancient Rome on February 15, where men stripped naked, grabbed whips and spanked young maidens in hopes of releasing fertility. Wildly popular, the fervor over Lupercalia lasted well into the fifth century A.D. – at least 150 years after Constantine legalized Christianity in the Roman Empire despite the attempts by the ancient Christians to stamp it out.<\/p>\n

For people who ascribe the origin of Valentine\u2019s Day to Lupercalia, the relics of the Roman festivals are still present. For example, young South Africans often find out who their secret admirers are on February 14, as it is common for young girls in South Africa to pin the name of their sweetheart on their sleeve on Valentine\u2019s Day.<\/p>\n

This tradition is literally called Lupercalia in South Africa in honor of the ancient Roman festivals. Similar tradition also exists in Scotland where Valentine’s Day is celebrated with a festival. At this festival, an equal number of unmarried males and females write their name on a slip of paper which is then folded and placed into a hat.<\/p>\n

Hence, \u201cwearing your heart on your sleeve\u201d is not just a proverbial phrase that was popularized by a Shakespeare’s play in the 17th Century, but is thought to be derived from the activities from the Lupercalia festivals, which included a matchmaking lottery where the names of willing young women were placed into a jar and drawn by young, unmarried man to form a pair.<\/p>\n

\"Edinburgh-Scotland\"
Edinburgh, Scotland where Valentine’s Day is celebrated with a festival<\/figcaption><\/figure>\n

Some deny that Lupercalia festivals have any connection to Valentine\u2019s Day since the rites of the ancient Roman festivals were purely devoted to fertility, not love. If the ancient Christians were unsuccessful in quelling the popularity of Lupercalia entirely, the Christian church in the Middle Ages was at least successful in placing a veil of gentility over the pagan overtone when Pope Gelasius declared February 14 as Valentine\u2019s Day, pegging its origin to the legend of Saint Valentine who supposedly died in prison on February 14 for performing secret marriages for young lovers.<\/p>\n

According to the church, Saint Valentine valiantly defied the decree of the Roman Emperor Claudius II who, in an attempt to bolster his army for many unpopular wars, forbade all marriages in Rome, assuming that unattached men make better soldiers. Some also suggest that while in prison, Saint Valentine fell in love with his jailer\u2019s daughter, and before his death, sent her a love letter, which he signed \u201cFrom your Valentine,\u201d an expression used to this day, often by secret admirers.<\/p>\n

While the origin of Valentine\u2019s Day may be contested, this informal, now secular, the holiday is well-known all across the globe and celebrated in many places. Of course, the occasion is also marked with a healthy dose of cynicism, seen as hype roared on by commercial opportunism. Cynicism and debates aside, the significance of the occasion has grown in scope over the years to encompass friendship and gratitude beyond romantic love.<\/p>\n

In every culture and society, love has been celebrated in some way, big or small, since the dawn of the time and it\u2019s a sure bet that the celebration will continue as long as there are people who fall in love and stay in love. So, we explore different love traditions and the variations of Valentine\u2019s Day around the world.<\/p>\n

\"Places<\/p>\n

U.S. \/ Canada<\/h2>\n

Valentine\u2019s Day is huge in the U.S. and Canada. And, probably in no other place in the world is the Valentine\u2019s Day celebrated with more passion than in the U.S. Dinner and dance parties are organized all over the country to publicly celebrate the occasion. Many couples also celebrate privately with romantic dates at home or restaurants. You know it\u2019s a serious business when 53% of the U.S. women declare they will bid adieu to their relationship if they do not receive a Valentine\u2019s gift from their lover.<\/p>\n

In a recent poll, some 80% of Canadians said they planned on celebrating Valentine\u2019s Day in some shape or form with their significant others, and 52% said their children and other family members will join in on the fun.<\/p>\n

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See Also: <\/em>6 Crucial Tips For Planning Your Romantic Honeymoon Cruise<\/a><\/strong><\/p>\r\n

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\"Moose
Moose in Canada<\/figcaption><\/figure>\n

Brazil<\/h2>\n

The February 14th Valentine\u2019s Day is skipped all together in Brazil. With the date falling too close to its blockbuster Carnival season, the global clamour of Valentine’s Day has yet been able to reverberate through the roisterous carnival-goers. Instead, Brazilians celebrate Dia dos Namorados (“Lovers’ Day” or “Day of the Enamored”) on June 12th, the day before Saint Anthony\u2019s Day. Homes and streets are steeped in festive spirits with elaborate decorations, parades and samba dances. Similar to Valentine\u2019s Day, couples exchange romantic gifts and go on special dates, but Brazilians of all ages, young and old, participate in the celebration, sharing special meals and arranging parties to spend quality time together with friends, family and relatives.<\/p>\n

The celebration of love continues through the next day, Saint Anthony\u2019s Day (June 13th), a religious holiday dedicated to the Portuguese patron saint of matrimony. Depending on their wishes whether it\u2019s meeting a new lover, finding a husband or rekindling an old flame, different simpatias (rituals designed to obtain something desired) are performed by single women. To find a boyfriend, for instance, the ritual starts in the morning of Dia dos Namorados when the women write their own names on a blue ribbon. Later in the evening, they count seven stars without pointing while praying to Saint Anthony.<\/p>\n

Finally, the next morning on Saint Anthony\u2019s Day, women tie their blue ribbon around an icon of Saint Anthony and leave it there until they find a new love.<\/p>\n

\"\"
Fall in love with this beautiful country<\/figcaption><\/figure>\n

China \/ Japan \/ Korea<\/h2>\n

In East Asia, especially in China, Japan and Korea, there are several shared ancient and modern romantic traditions. For instance, the lunar July 7th is observed across the region in honor of the Chinese legend that goes back at least 2600 years, which involves a sad love story between a heavenly Weaver Maiden and an earthly Cowherd, who are for eternity only allowed to reunite on the seventh day of the seventh month each year in the Lunar calendar.<\/p>\n

In more recent years, Valentine\u2019s Day has left an undeniable impact in the entire region, with different variations of the day keep popping up and spreading with great fervor. Japan is credited with coming up with the first adaptation on Valentine\u2019s Day in the region. The variations include:<\/p>\n

February 14 – the original Valentine\u2019s Day
\nMarch 14 – the Japanese originated \u201cWhite Day\u201d
\nApril 14 – the Korean originated \u201cBlack Noodles Day
\nNovember 11 – the Chinese originated \u201cSingle\u2019s Day\u201d or \u201cBare Stick Day\u201d<\/p>\n

\"\"
Is Japan the true home to Valentine’s Day<\/figcaption><\/figure>\n

Japan<\/h2>\n

On Valentine\u2019s Day (February 14), chocolates packaged in heart-shaped boxes take center stage in Japan. There are two types of chocolates Japanese women gift to men, \u201cGiri\u201d and \u201cHonmei\u201d. Giri chocolate, usually inexpensive and store-bought, holds no romantic connotation and is given to platonic male friends, colleagues or teachers. In contrast, Honmei (translates to \u201cfavorite\u201d) chocolate is usually handmade and given to one \u201ctrue\u201d love. If a man receives expensive looking, handmade chocolate, he can safely assume that he is her one and only true love, a Honmei.<\/p>\n

At first glance, the gift-giving custom of Valentine\u2019s Day in Japan appears quite one-sided, since on February 14th, only women present gifts to men and men give nothing back in return. However, this isn\u2019t because Japanese men are an impolite ungrateful bunch or trying to live up to their notoriety as being stoics. Instead, they have the Japanese confectionary industry to thank for having their hands tied until White Day, which falls on March 14.<\/p>\n

The confectionary companies in Japan have successfully concocted this entirely new cultural phenomena in 1978, which has became a permanent cultural fixture. Therefore, Japanese men must wait a whole month from Valentine\u2019s Day, before they can return the romantic favors. As the name suggests, expensive white chocolates are popular gift of choice.<\/p>\n

\"Mount
Mount Fuji, Japan<\/figcaption><\/figure>\n

China<\/h2>\n

In addition to Valentine\u2019s Day and White Day, China celebrates Single\u2019s Day on a grand scale on November 11, because the date comprises of four lonely \u201c1s\u201d. Single\u2019s Day was initially started in the 90\u2019s as a joke by a group of university students as an antidote to the Valentine\u2019s Day blues in Nanjing, a \u201crelatively small\u201d city by Chinese standard. Blind date parties and university festivals are popular activities designed to either celebrate or escape singledom.<\/p>\n

What\u2019s more notable, however, is the fact that Single\u2019s Day has become a formidable cultural force in this Internet era, as the Chinese online giant, Alibaba, and other ecommerce sites have turned the Single\u2019s Day into China\u2019s version of \u201cCyber Monday\u201d and \u201cBlack Friday\u201d. On November 11, 2015, the world witnessed the biggest online shopping spree in history, with the Chinese ecommerce site, Alibaba, racking up a record-breaking $14.3 Billion in sales, blowing past the previous year\u2019s $9.3 Billion.<\/p>\n

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See Also: <\/em>Why A Rhine Or A Danube River Cruise Should Be Your Next Adventure<\/a><\/strong><\/p>\r\n

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\"\"<\/p>\n

Korea<\/h2>\n

As is in China and Japan, in addition to Valentine\u2019s Day and White Day, November 11th is also observed, but only minimally with a Korean twist. Known as Pepero day, it started in the mid-90s when two middle school girls exchanged a box of Pepero, a Lotte brand cookie sticks dipped in chocolate, in hopes of becoming taller and thinner. Nowadays, people usually exchange Peperos as a small, casual way to show affection to lovers, friends and acquaintances.<\/p>\n

Interestingly, another variation of Valentine\u2019s Day (as an anti-Valentine\u2019s Day) has emerged and gained a huge popularity in Korea in recent years – Black Noodle Day (or Jajangmyeon Day). Take note that Black Noodle Day follows exactly one month after the Japanese originated March 14 White Day. The number \u201c4\u201d is the Asian equivalent of the unlucky number 13, because it is pronounced the same way as the Chinese character \u201cdeath\u201d.<\/p>\n

So, April 14 is the day that all the dejected singles bemoan and drown in their sorrow by devouring a bowl of Jajangmyeon, a popular noodle dish drenched in sweet, caramelly black bean sauce, a Korean comfort food, equivalent to Mac & Cheese or Spaghetti.<\/p>\n

More Gestures of Love\u2026<\/h2>\n

Austria<\/h3>\n

Women in Austria do not expect to receive flowers on Valentine\u2019s Day, but in keeping with how things are generally done in Austria, the romance is in the detail. There is a long-standing tradition that if a man is to give flowers to his sweetheart, Valentine\u2019s Day or not, he better find out the exact colour, fragrance and type of flowers his lover likes.<\/p>\n

\"Best<\/p>\n

Bulgaria<\/h3>\n

Globalization brought Valentine\u2019s Day to Bulgaria, but for the most part, February 14 is still reserved for a traditional Bulgarian celebration – the feast of St. Trifon Zarezan to honor the patron of vine growing and wine producing.<\/p>\n

Denmark<\/h3>\n

In place of dozen red roses , friends and sweethearts exchange pressed white flowers called Snowdrops. Danish men sometimes send their admirers a love note, gaekkebrev (or “joking \/ teasing letter”). The joke, or the tease, lies in the fact that the man does not sign the letter with his name but with dots…one dot for each letter in his name, teasing women to figure it out.<\/p>\n

England<\/h3>\n

On the eve of Valentine\u2019s Day, rural English women used to pin bay leaves sprinkled with rosewater on their pillow to see their future husbands in their dreams.<\/p>\n

\"\"<\/p>\n

Japan \/ Korea<\/h3>\n

A boy or girl will give a thousand cranes to someone they like after painstakingly folding one crane at a time, using origami paper. This ritual was first popularized by a girl who folded a thousand cranes in hopes of getting well from her atomic illness, inspired by the Japanese legend that says if someone folds 1000 thousand cranes his \/ her wish comes true.<\/p>\n

\"Should<\/p>\n

Italy<\/h3>\n

A popular Valentine’s Day gift in Italy is Baci (“kisses” in Italian), which are small, chocolate-covered hazelnuts wrapped with a print out of romantic notes in several languages. The maker of Baci, Perugina, is located in the city of Perugia where the famous Eurochocolate festival is held annually in October.<\/p>\n

\"italy<\/p>\n

About the Author:\u00a0Born in Seoul, Korea, Mira calls both Seoul and San Francisco home. She\u2019s been a global nomad the last few years, but currently lives in Vienna. She works in marketing at TourRadar and also helps out in the office wherever she\u2019s needed! She likes to travel and loves dining out, art, literature, yoga, movies and webtoons — and is stoked about her first 5K run this spring!<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Red roses, proposals, superstitions – and a thousand paper cranes: Mira Shin explores how Valentine’s Day is celebrated around the world. 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